It is critically important for businesses today to leverage data as a strategic asset, instead of allowing it to become an obstacle. As more and more organisations are trying to make smarter, data-driven decisions, they are discovering that their data management strategy may not be as mature as it needs to be. One major shift we are seeing is the implementation of a Chief Data Officer.
Experian Data Quality recently conducted a research study of more than 250 Chief Information Officers (CIOs) and Chief Data Officers (CDOs) in the US about their data management practices, and the explosion of the CDO role.
Key insights in the report include:
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