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Monthly Archives: July 2009

Consultancy advises CRM investment

Rachel Wheeler Archive
A specialist consultancy in New York has advised businesses to invest in customer relationship management (CRM) at the first opportunity.

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Zip codes could be widely used for cell phone advertising

Rachel Wheeler Archive
Various forms of zip code verification could soon be used to display advertising on cell phones and to send local offers directly to individual handsets, reports Forbes.

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Address verification could make mail greener

Rachel Wheeler Archive
Practices such as address verification are available for businesses looking to adopt greener mailing practices, both to save money and to be kinder to the environment.

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Zip codes used to pinpoint properties for sale

Rachel Wheeler Archive
A real estate firm in the mid-west has adopted a new service that enables customers to use zip code software and other information to explore the housing market on their cell phone.

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Lack of clarity on Nooksack zip code causes problems

Rachel Wheeler Archive
Problems with zip code verification in the town of Nooksack in Washington State are having possible financial repercussions, reports the Bellingham Herald.

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Gartner announces September CRM summit

Rachel Wheeler Archive
This year's Customer Relationship Management (CRM) summit will take place in Scottsdale, Arizona, in September, according to an announcement from Gartner.

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CRM solution chosen by Illinois arts college

Rachel Wheeler Archive
An arts college near Chicago, Illinois, has decided to install a customer relationship management (CRM) solution to assist with data quality in enrolment programs.

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Car manufacturers prepare direct marketing for car scrappage

Rachel Wheeler Archive
Car manufacturers in the US are preparing a range of direct marketing strategies in preparation for car scrappage schemes that have proven successful in Europe.

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Address verification to take place for census bureau

Rachel Wheeler Archive
Staff from the census bureau are to visit every street in the US to carry out address verification for citizens across the country ahead of next year's census survey.

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Parents could use address data to set up immunizations

Rachel Wheeler Archive
Parents in the US could use address data to seek influenza immunization for children between the ages of six months and 18 years.

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