Cloud computing growth has been bolstered over the past year by businesses looking to upgrade their customer relationship management (CRM) systems.
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A lack of knowledge surrounding cloud computing is putting organizations off investing in the technology, it has been suggested.
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Globally, organizations are beginning to realize the power an effective customer relationship management (CRM) solution can hold, one industry commentator has said.
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Businesses in the US looking to implement a hosted cloud computing system or take advantage of hosted software as a service (SaaS) technologies will be encouraged to learn that the market is due to become more accountable.
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US businesses have been encouraged to measure their customer sentiment to find out what their current and potential customer base thinks about their company, products, services and interactions.
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Businesses looking to improve their CRM strategy for 2011 have been given some advice by one industry expert.
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All business employees or members of an organization should find a customer relationship management (CRM) system easy to use, it has been suggested.
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Organizations and businesses must give more thought to the value of different data "layers" next year, it has been argued.
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The need for better data management technology in the IT sector will be a key theme in 2011, it has been claimed.
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Organizations can improve their data management strategies by retaining and optimizing all log data, it has been argued.
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