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Monthly Archives: August 2010

ERPs can help improve patient care

Rachel Wheeler Archive

Healthcare professionals are keen to see the introduction of electronic patient records (ERPs), it has been suggested.

Computer Weekly blogger Adrian Bridgewater noted that many doctors believe the ERPs will help to bring about data management improvements to the sector.

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Order management systems 'need to work alongside CRM'

Rachel Wheeler Archive
Implementing a closely coupled customer relationship management (CRM) system with an order management system is vital to ensuring further retail growth, it has been claimed.

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Direct marketing boosts retail sector

Rachel Wheeler Archive
According to the recently-released Direct Marketing Association (DMA) Value of DM report, direct marketing contributed towards more than a third of sales in the retail sector last year.

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USPSĀ® asks PRC to reclassify Standard Mail parcels

Rachel Wheeler Archive
The United States Postal Service (USPS) has asked the Postal Regulatory Commission (PRC) to reclassify a number of its Standard Mail parcels, it has been revealed.

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Underlying data quality issues 'won't just go away'

Rachel Wheeler Archive
Organizations must ensure that they do not just rely on new systems to improve their data quality, it has been claimed.

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Strong team 'vital' for data management projects

Rachel Wheeler Archive
Organizations looking to implement data management projects need to ensure that they have a strong team backing them.

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Direct mail helps boost student enrolment figures

Rachel Wheeler Archive
Universities in the US are turning to direct mail techniques in an attempt to boost student numbers.

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Dental marketers 'could utilize address verification software'

Rachel Wheeler Archive
Address verification software could be useful for marketers in the dental industry, with direct mail "integral" to the marketing mix.

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Marketers will have to adapt to changes in the healthcare sector

Rachel Wheeler Archive
Future marketing practices will have to adapt to the ever-changing landscape of the healthcare sector, it has been claimed.

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E-commerce sector is 'in a strong position'

Rachel Wheeler Archive
The e-commerce sector continued to grow during July, with revenue from full price items up 11 per cent compared to a year previous, new research has shown.

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