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Monthly Archives: April 2011

‘Incorporate social media’ into customer communication

Rachel Wheeler Archive
Businesses engaged in customer communications have been reminded about the importance of keeping up to date with the latest trends and technology.

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Email marketing remains an ‘effective’ communication channel

Rachel Wheeler Archive
Email marketing remains one of the most effective customer communication channels available to organizations, it has been claimed.

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Cloud computing to be commonplace in data centers

Rachel Wheeler Archive
A growing number of data center managers are looking to adopt cloud computing technologies, it has been claimed.

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E-commerce sites help 'better serve the needs of consumers'

Rachel Wheeler Archive
A plethora of e-commerce websites have made it easier for consumers to compare prices on their home computers, it has been claimed.

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Social CRM is 'crucial' for relationship building

Rachel Wheeler Archive
The importance of including social networking in a modern marketing strategy has been highlighted by one industry commentator.

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