Although there is plenty of buzz surrounding the potential of Big Data for marketing, financial and other business purposes, there is much less understanding about how to capitalize on those opportunities.
Embedding business intelligence apps in existing enterprise systems is a growing trend among companies, one that could change firms on a fundamental level. Success with these processes, however, can hinge on data quality.
Data management could be a differentiating factor in clinical analytics. Laboratories hope their business intelligence programs can find and remove problems and inefficiencies in the system and improve patient care.