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Monthly Archives: April 2013

Giving customers a seamless experience no matter where they shop

When retailers are targeting contemporary shoppers, they may find that maintaining strong data quality for in-store buying preferences is not enough to win customers for life.

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Get your direct marketing campaigns right with address management

This could be the year of brand advertising, according to a recently released Nielsen report produced in collaboration with Vizu.

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Organizations looking to clean up mounting healthcare data

Many industries are turning to data to revolutionize their processes, achieve greater efficiency and identify valuable insights that can boost profitability.

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Why businesses need to be picky about their data quality

In a recent post for the Obsessive-Compulsive Data Quality blog, Jim Harris discusses the famous request made by former Van Halen singer David Lee Roth

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Is your data smart or just big?

The analytics strategy is at the heart of most businesses' plans for the next few years, with dreams of velocity, veracity, volume and variety inspiring their investments.

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Break down departmental silos for better data quality, faster answers

During the past year-and-a-half, big data has surfaced as the most attention-grabbing business strategy because it promises to generate actionable insights through the enormity of its reach.

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Companies realizing the impacts of data decay

The buzz about big data's enormous potential might be so loud that it's drowning out other important aspects of information management.

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Retailers with good data quality seeing profit margins rise

Retailers that have already adopted big data and found ways to deploy it correctly - prompting analysis with meaningful questions and checking the inflow of information for data quality - have started to see the payoff.

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