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Monthly Archives: April 2013

Convincing data professionals to clean up their acts

Paul Newman Archive
The majority of firms admit that they suspect their databases contain at least some mistakes and that poor data quality negatively impact their bottom lines.

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IBM using big data to learn about best, worst places to drive

Richard Jones Archive
Big data's uses may seem endless as long as huge piles of diverse content are being collected and checked for data quality.

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Connect the dots between big data and business success

Paul Newman Archive
Capturing the potential of big data requires complementary investments in address management systems, governance plans and regular maintenance to ensure all of the small data is right first.

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As big data proliferates, challenges and advantages emerge

Paul Newman Archive
Big data might still be the most significant buzz world in the IT industry, it's likely that this won't always be the case.

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Use data quality to seize new opportunities

Rachel Wheeler Archive
If companies haven't already made investments in big data, there is a strong chance they will in the future.

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Email delivery rates can signal data quality problems

Richard Jones Archive
Some marketing campaigns generate disappointing results even when all of these elements are finely crafted because a company has bad information in its database.

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Data quality measures steer users down the right path

Paul Newman Archive
The phrase "big data" yields excitement or concern, depending on who you ask.

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Round-up of March news articles

Rachel Wheeler Archive
As the dust settles on the exciting possibilities of advanced analytics, adopters are recognizing a number of things.

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