Monthly Archives: March 2023

Before you begin your prescreen campaign, you must ensure that you have your users’ proper email data on hand to ensure the successful delivery of your offers. In this article, we’ll cover how email append can help you achieve this goal while highlighting its various benefits for prescreen initiatives.

By addressing the challenges of duplicate or inaccurate records head-on and developing a strategy for success, businesses are able to create what is called a golden record, one of the biggest achievements in the world of data-driven businesses. In this article, we'll explain the strategic approach your team can take to achieve this.

It's one thing to take strides in your data governance processes, but it is another thing to make sure that these strides are actually effective. Data governance metrics and KPIs play an important role for any data-driven business by ensuring that a data governance program is effective and achieving the desired outcomes. Read our blog to learn more!

Data observability refers to a company’s ability to comprehensively understand the health of the data present within its systems. While data is pivotal to an organization's success, it requires a complex system to manage and proactively monitor. In this article, we’ll go into deeper detail regarding data observability while outlining key reasons your business should prioritize best practices for ensuring your data's optimal health and state.