Big data was the focal point of the business intelligence market in 2012 and will likely continue to be the priority for many decision-makers this year as well. This was highlighted in a report by Enterprise Apps Today, which said companies around the world are embracing big data projects as technologies associated with the initiatives evolve and mature.
"The dominant trend for 2013 will, again, be big data," said Richard Daley, chief strategy officer at Pentaho Corporation, according to the news source. "It's growing at astronomical rates in almost all verticals and people are realizing that it is not just a more affordable, scalable way to do data warehousing and BI, but it's also the competitive weapon of this decade."
Big data projects can provide a serious competitive advantage because the right analytic tools can give executives unique insight into internal operations and customer demands, Enterprise Apps Today noted. By prioritizing data quality
, decision-makers can be sure they accumulate accurate information, enabling them to make necessary improvements.
According to MarketsandMarkets, the big data analytic industry is positioned to expand at a compound annual growth rate of more than 54 percent through 2017. As companies increasingly come upon substantial volumes of information, the need to evaluate and leverage high-quality intelligence will grow.