Business leaders are becoming increasingly more aware of the importance of data quality, according to the results of a recent survey.
A study conducted by Kalido has revealed that 80 per cent of businesses questioned had procedures in place to measure data quality.
Writing for the CIO website, founder of the company Andy Hayler said that the figure is an improvement on the results of similar surveys previously conducted by the organization.
The expert explained that the responses to the survey show an "encouraging degree of business involvement", adding that 79 per cent of initiatives were business-led or were jointly led by business and IT departments.
"Only by convincing the business that they own this data and are partly responsible for this mess, will large organizations be able to get a true picture of their global business performance at a level of granularity and reliability that they need," he said.
The comments come after a recent study by Informatica revealed that a large percentage of IT professionals lacked confidence in the information stored in their databases.
Posted by Paul Newman