Online spending over the first 43 days of the holiday season has soared to more than $23.82 billion, up 12 per cent compared to the same period last year.
comScore has reported that consumers in the country are more active than last year, with Green Monday becoming the second heaviest day on record.
Spending on Green Monday (December 13th) reached $954 million, up 12 per cent on the corresponding day in 2009.
comScore chairman Gian Fulgoni, commented: "Green Monday represented another banner day for the 2010 holiday season with $954 million in spending, ranking as the second heaviest online spending day on record behind this year's Cyber Monday."
"Green Monday was more reliably the heaviest day of the season, but in recent years we have seen heavy spending days occur even later into the season as consumers continue to gain confidence in retailers and shippers being able to deliver their gifts in time for Christmas."
Posted by Richard Jones