Governing data is critically important for not only compliance, but digital transformation, and customer experience efforts.
Recent Experian research finds that 86% of organizations believe their ability to govern data affects the customer experience. However, that same study found most organizations face challenges around governing their data.
Part of the reason we struggle to govern data is we still think of data governance as a rigid framework, which does not scale well with the way businesses want to leverage and experiment with data today.
In the new Gartner report, "Use Adaptive Governance for Data and Analytics to Drive Digital Business Success," Saul Judah and Remi Gulzar discuss the importance of flexibility and how to find the right governance style for each area of the business.
Download the report to find out: