Alan is Experian Data Quality's Senior Sales Specialist for our Data Management Platform, Experian Pandora. Alan has a wealth of experience supporting business leaders achieve their strategic goals by leveraging the power of their data.
We hear a lot about the opportunities that effective data management can bring to organisations, but I’m not always sure it’s clear how to apply it, or how to drive value from it. The four pillars of good data strategy offer a view on how to approach it, but the important part is what outcome it can bring.
Here are three takeaways from a recent presentation I gave on the opportunity of GDPR. These will help you think about your data strategy and how to drive value in our data-driven economy, particularly as you prepare the data you hold to support your GDPR compliance.
The proliferation of data provides us with both challenges, and, if managed correctly, great opportunities. So where to start? It’s all about being able to get a full and complete view of your data. Without the ability to bring relevant data elements together into a single view it’s simply impossible to ‘see the wood for the trees’.