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Balancing customer experience goals and data protection demands

Edinburgh Roundtable with guest speaker PWC

Customer expectations are evolving fast. When interacting with brands, people demand more personalised and seamless experiences, across every single touch point. They also demand greater transparency around how organisations use their data. Trying to instigate order and structure across your data to provide these smarter customer experiences, along with balancing data protection considerations, may seem like a herculean task – but it doesn’t have to be this way!

Join Experian and special guest PWC, for this roundtable on Thursday 1st November, where we’ll explore:

  • The data management challenges facing organisations
  • How organisations can turn their data into useful information to deliver better customer outcomes
  • How organisations can balance the desire for greater insight with evolving data protection compliance demands

The session will include plenty of time to ask questions and discuss your challenges with our team and your peers.

Refreshments and a light lunch will be provided.



Thursday 1st November



Experian Offices

160 Dundee St


Edinburgh, EH11 1DQ


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