The 560,000 people who pass away every year in the UK will continue to receive an average of 80 items of direct mail in the year after their death. This is very upsetting for the family left behind and extremely damaging to the brand associated with sending unwanted mail.

Your organisation can use the Bereavement Register data to ensure that direct mail is not sent to the deceased, helping stop identity fraud, and limiting brand damage.

Find out more today