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Ashly Arndt

Ashly Arndt is an SEO and Content Marketing Specialist at Experian who specializes in combining search engine optimization tactics with writing. Outside of work, you can find her thrifting, enjoying a nice hike, or going on adventures with her puppy, Luna.

5 dimensions of data quality

Data quality dimensions: What they are and why they matter

In our current digital-facing world of business operations, ensuring optimal data quality has become paramount to a company’s success. In this article, we’ll outline how high-quality data can instill companies with the confidence necessary to make strategic business decisions while touching on the various dimensions of data quality that help make this possible. 
proactive data management

5 benefits of proactive data quality

From reducing operational costs to improving the customer experience, the benefits of prioritizing data quality from the onset are unsurprisingly abundant. In this blog post, we'll dive deeper into what proactive data truly encompasses while highlighting several of the key benefits this data offers for your business.
data quality maintenance

4 Tips for Data Quality Maintenance

In this blog, we’ll explore the crucial significance of data quality maintenance while outlining a few key tips to ensure successful implementation within your business. 

Data processing and pipelining

In the era of big data, organizations must also consider the unique challenges and opportunities that come with structured and unstructured data. Big data pipelines are designed to handle these massive datasets, offering scalability, fault tolerance, and compatibility with distributed computing frameworks.

 
email triggers

Top email automation triggers

In this article, we’ll delve into what email automation triggers encompass, the different types of triggers you can leverage within your marketing strategy, and tips to help ensure the success of future email campaigns.  

What is Address Validation Service (AVS)

In this blog, we'll highlight what AVS (address validation service) is, how it works, and why it's beneficial for your business. 
Information difference

Data quality remains a pressing issue for organizations

Experian has been recognized as a top data quality vendor in the latest Data Quality Landscape from The Information Difference. Each year, the firm reviews the players in the space and how their technology and market strength are evolving against new market demands and trends.

How to prepare your business for Amazon Prime Day

In this article, we’ll outline some key steps to prepare your business for this profitable time of year while touching on the key role data validation will play in maximizing your success.
email template

5 Prospecting email tips and templates

Whether you’re exploring innovative ways to expand your reach to new users or you’re simply looking for a few tips to brush up on existing email prospect campaigns, this article will cover everything you need to know about creating emails that will convert recipients into clients.   

HIPAA compliant verification tools & solutions from Experian

Data has become an essential component of working in the healthcare field. However, managing it correctly is a high-stakes endeavor, as patient information is highly sensitive and protected by law. Organizations must have processes and tools that recognize the sensitivity of this information to stay compliant with HIPAA guidelines. Read how having the right tools is step one in ensuring compliance. 
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