BLOG

Wondering how to improve address accuracy and reduce data cleanup? This blog explores how Experian Data Quality’s real-time integration with Tessitura helps nonprofits and arts organizations capture clean, complete addresses at the point of entry. Learn how it works, why it matters, and the key benefits—like fewer returned mailings and stronger constituent relationships. Read the blog today!

Before you begin your prescreen campaign, you must ensure that you have your users’ proper email data on hand to ensure the successful delivery of your offers. In this article, we’ll cover how email append can help you achieve this goal while highlighting its various benefits for prescreen initiatives.

The holiday season brings massive opportunity—but also massive risk if your data isn’t up to par. From failed deliveries and stockouts to poor personalization and compliance issues, bad data can cost you big. In this post, discover why clean, accurate data is critical to customer satisfaction, marketing ROI, and operational efficiency. Learn how to audit and prepare your data now—so you’re ready to win during the busiest time of year.

In B2B marketing, a bad email address isn’t just a bounce—it’s a missed opportunity that can hurt your reputation and waste your budget. That’s why email validation is essential for reaching real contacts, improving engagement, and staying compliant.

In this post, we’ll cover what email validation is, why it matters, and how Experian’s powerful solution can help you maintain clean, high-performing lists that drive results.

Even the best analytics tools can't fix poor data. Understanding data quality dimensions—like completeness, consistency, and validity—is key to building reliable insights. This blog breaks down the traits of high-quality data and how to measure them to strengthen business decisions and customer experience. Let’s dive in.

Explore the next level of data intelligence with Aperture Data Studio v3.0. Featuring GenAI functionality and smarter workflows, this release empowers you to enhance customer experiences, build trust in data, and drive innovation. With upcoming built-in data governance, the possibilities are endless. Dive in to learn more!

In this blog, we delve into the critical role high-quality leads play in driving sales success and explore how phone validation enhances lead quality. From improving data accuracy to boosting efficiency and reducing costs, learn how phone validation can transform your sales strategy. We'll also walk you through the key steps to implement this technology and highlight how Experian's Phone Validation solution sets the benchmark for reliability and effectiveness.

Data quality is at the core of Experian. Named a Challenger in Gartner’s 2025 Magic Quadrant for Augmented Data Quality Solutions, our innovative tools and intelligent AI empower businesses to confidently harness their data. Ready to transform your data strategy? Read more in the blog!

Fraud prevention just got smarter! Learn how email validation can protect your business, improve customer relationships, and keep your email lists clean and efficient. Discover the tools, techniques, and benefits of staying ahead in the fight against fraud.

As cyber threats grow and consumer privacy takes center stage, organizations must prioritize data compliance to protect sensitive information and foster trust. Discover why robust compliance strategies matter and how they can enhance your business's security and reputation in the digital age.