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Data quality tools

For us, it’s about making your data work for you. How do we do it? By making your data fit for purpose.

Data cleansing

Accurate data means you can connect more effectively with your customers. Our real-time data quality solutions help you capture correct customer information as it comes in, and our batch solutions help keep your data up to date. The two can be combined for a holistic approach to address, email, and phone validation.

Address verification - Keep address information up to date and accurate with minimal effort utilizing our real-time address verification and address cleansing software. Reduce mailing costs and improve operational efficiency.
Email verification - Maintain accurate, valid email lists with our real-time email verification and email list cleaning solutions. We can help increase campaign performance and eliminate risk to your sender reputation by reducing bounce rates.
Phone verification - Increase the number of valuable contacts by ensuring phone numbers are correct the first time. Improve on SMS and mobile marketing by differentiating between mobile and landline telephone numbers with the best validation tools and phone list cleaning service available.

Address verification Email verification Phone verification

Data profiling

Knowing what’s in your data is worth more than the data itself. It’s the first step toward leveraging your information as a strategic business asset. Our data profiling solution allows you to explore all of your data not just a sample, discover relationships, and build dependencies.

Analyzing your data has never been easier. Examine your data and metadata to quickly assess if the information is accurate and fit for purpose.

Data profiling

Data matching

With an accurate single customer view, you can make every interaction count. Our matching solution helps you discover links within your customer data. This means you can identify duplicates, suppress records you can’t use, and get a deeper understanding of your customers.

Improve operational efficiency and reduce time spent manually de-duping contacts. Increase database integrity by ensuring the accuracy of your data.

Data matching

Data standardization

Your data should be meaningful to you and everyone in your organization. By prototyping data quality rules, you can restructure and standardize your data without impacting business as usual. Our data standardization solution makes it easy.

Enhanced, next-generation performance works in seconds as opposed to days to improve and standardize data. This powerful data quality tool maximizes resources, eliminates wasteful spend, and reduces costs.

Data standardization

Data enrichment

It’s not about how much data you have, but what you’re able to do with it. Gain deeper insight into your data by appending related attributes. With a greater understanding of your customers, you’ll see improved analysis, profiling, and segmentation.

Understand and accurately target your customer segments to provide custom offers, personalized messaging, and tailored experiences.

Data enrichment

Data monitoring

We make sure that the data coming into your systems conforms to your business requirements. How do we do it? By proactively monitoring the quality of your data and sending customized alerts if quality drops below a set threshold. How’s that for peace of mind?

Get a more complete understanding of your organization’s data assets and enable better decision-making.

Data monitoring

Retail

Validate customer information to maximize ROI

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Financial Services

Proactively manage your data to improve the customer experience and reduce risk

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Public Sector

Manage your data quality to improve services and increase efficiency

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See the other industries we work with to provide data quality solutions

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At Experian Data Quality, we provide comprehensive data management solutions that help our clients maintain the accuracy of their customer records, reduce errors, and avoid additional costs associated with bad data. See how we can help you.

Connect your data across disparate channels and systems to eliminate duplicate entries and achieve a Golden Record
Verify landline and mobile phone numbers to improve your telemarketing campaigns and to comply with federal regulations
Improve email marketing performance and protect your sender reputation
Increase the efficacy of targeted marketing campaigns with a better understanding of your customers’ demographic, behavioral, and lifestyle attributes

Are you ready to take the next step to data quality maturity? We’ll help you cleanse, standardize, and enhance your data to make sure you get the most out of your information.