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High-quality data can fuel your company's marketing efforts

Richard Jones Archive
Companies everywhere are connecting data enhancement with marketing.

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Mobile data is changing the way retail operates

Paul Newman Archive
Companies must balance thirst for information with need for data quality.

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Valuing data quality over massive quantity

Richard Jones Archive
Clean data helps companies tackle myriad challenges.

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Clean data is key in the omni-channel customer experience

Paul Newman Archive
For marketers, it's important not to be scared off by new technology.

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Loyalty programs yield high-quality data for direct marketing

Rachel Wheeler Archive
Loyalty programs lead to better customers and better data.

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3 innovative ways to make email marketing more effective

Paul Newman Archive
Companies everywhere are discussing the best tactics for email marketing.

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3 ways that data quality can drive strong sales performance

Richard Jones Archive
What does data quality actually "do" for a business?

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4 areas to improve your email marketing strategy this fall

Rachel Wheeler Archive
Where can your company better itself when it comes to email?

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Tackling issues of data quality collectively and collaboratively

Paul Newman Archive
Mistakes in data quality can lead to embarrassing mishaps.

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Ushering in an effective 'data-first approach'

Rachel Wheeler Archive
It's a simple concept, but it will have a profound impact - put data first.

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