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Knowing what kind of address you’re mailing to can be important and often will influence the amount you pay for postage and shipping. Shipping to residential addresses, for example, tends to be more expensive than shipping to commercial ones. There are residential and commercial addresses, mixed addresses, as well as post office boxes. Post office boxes (P.O. Box) are traditionally used by individuals to receive mail in areas where mail may not be delivered directly to their homes. People also use P.O. boxes for security, privacy, the need for quicker delivery, and to maintain a permanent mailing address. 

A new global consumer has been created due to Covid-19 pandemic. Now more than ever, consumers are being selective with their money and brand loyalty—making thoughtful purchases versus impulsive ones. In this article, we will discuss what the new consumer is like and how high-quality data can help organizations uphold a positive experience for new and returning customers.

Experian has been recognized as a top data quality vendor in the latest Data Quality Landscape from The Information Difference. Each year, the firm reviews the players in the space and how their technology and market strength are evolving against new market demands and trends.

Superior data quality and management help businesses leverage their existing database to reach their audience in unprecedented ways. But, managing and optimizing your CRM platform can be tricky, especially when formatting and validity issues arise surrounding your data. Luckily, you can optimize your customer database by integrating contact data with Salesforce—an act that will help you stay ahead in today’s competitive market. Discover how you can integrate Experian's solutions into your CRM platform and make the most of your consumer insights today.

You can’t discuss a data quality strategy without including enrichment in the discussion. That’s why over 1 in 4 businesses plan to invest in enrichment projects within the next 12 months. But what exactly is data enrichment and how does it give companies a competitive edge when curating their data business plans? In this article, we'll outline what you need to know to get started.

Better data means better leads—which, in turn, means more opportunities and revenue growth. With a direct impact on business growth, organizations are focused on continuing to scale data maturity. In this article, we’ll talk about how investing in your data quality will produce more quality leads which would turn into more revenue.

Trusted contact data should be top a priority for all companies, with email data being at the forefront. In this blog, we touch on why email verification is important, how to spot unverified emails, and what you need to know to get started.

The key to success is to ensure that accurate data is maintained. In this blog, we define identity resolution and discuss the top challenges (and solutions) for identity data that your business needs to know. 

From reduced operational costs to increased marketing accuracy, take a look at the top 5 benefits of improving Salesforce CRM data quality that will give you the utmost confidence in the data that you and your team are capturing and using.