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Data quality

Experian Data Quality helps the Mean Green save some green and improve student communications

Effective communication with prospective, current, and former students is a top priority for universities. Communicating with potential students is particularly important given how many other colleges and universities are competing for their attention. Colleges want to provide current students with timely communication on classes, tuition payments, grades, sporting events, performances and more, and keep alumni up to date with university happenings, networking events, and fundraising campaigns. The University of North Texas (UNT) at Denton, known as the “Mean Green” in sports, realized that issues with the addresses in their database and duplicate records were potentially jeopardizing communications with students. 

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Inside the circle of trust: Data management for modern enterprises

There’s a lot on the line when it comes to your data quality. From regulation to revenue, it can make or break your company. While organizations today talk a lot about making data-driven decisions, we find that many of them lack the confidence in the quality of their data necessary to drive new initiatives. Given that C-level executives believe that 33 percent of their organizations’ data is inaccurate, it’s easy to understand why. Do you fully trust your data to make important decisions?

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Mastering your 2017 data management priorities

Master Data Management (MDM) is a huge buzzword in boardrooms around the world. Organizations today collect and generate massive amounts of data, and the belief is that MDM is required to make any sense of it. Many see MDM as this magical solution that allows business users to leverage business data. And they’re right. But that’s like saying you would hire Shaquille O'Neal just so he can help you replace light bulbs in high ceilings or clean the gutters.

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U.S. Postal Service® strengthens data security algorithm

Cyber security is a hot-button issue today. From allegations of election hacking to consumer credit card data being swiped from the nation’s largest retailers, one thing is certain: you can never be too secure with your handling of data. According to estimates by Juniper Research, cybercrime will costs businesses over $2 trillion by 2019.

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What an increase in USPS rates means for your business and how first-class data quality can help

As of January 22, 2017, the United States Postal Service (USPS) has implemented rate changes for mailing and shipping, which includes the first increase in the price of Forever stamps since January 2014. If you rely on these services to send coupons or get goods to customers, you should consider how the increased mailing and shipping costs will impact your prices and your bottom line.

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Data3Sixty and Experian Data Quality come together to provide complementary solutions

In the past few months, we have had the wonderful opportunity to work with Data3Sixty, a technology company that focuses on active data governance. As we have been making the rounds at similar conferences, groups, and other events in the beautiful Boston area, it seemed obvious to continue the conversation and really understand how we can work together. We identified the opportunity to collaborate from a technology perspective and to capitalize on the mutual momentum in the marketplace around data quality and data governance. 

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Introducing Global Intuitive address verification

For over 20 years, we at Experian Data Quality have been helping business like you succeed, by giving you confidence back in your data. Whether you’re ensuring the collection of valid addresses or looking to improve your overall user experience, our mission has, and will continue to revolve around powering business opportunities with quality data.

This is why we’re excited to announce a new addition to our address verification solution. As you look to expand your businesses within your country as well as internationally, we are expanding our capabilities to scale along with you every step of the way.

We are thrilled to roll out our new Global Intuitive address validation solution to help you do just that! Our Global Intuitive address verification solution will allow you to capture validated address in real time through a predictive engine.

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Why quality data is critical for small business

In the digital marketing world, the term “big data” thrown is thrown around a lot. By definition, big data is extremely large data sets that may be analyzed computationally to reveal patterns, trends, and associations, especially relating to human behavior and interactions.

As a small business, your data may not be classified as “big,” but it’s incredibly important to the growth of your business. Contact data, in particular, is something that small businesses need to focus on.

In this post, we've partnered up with JustUno, a conversion optimization platform, to take a look the value in collecting lead and customer contact data, and see why ensuring the quality of contact data is critical for small businesses.

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A proposal for data quality: 5 key takeaways

Businesses today rely on tremendous amounts of data to do everything from improving their customers’ experience, to streamlining operations, to reducing risk to the organization. Data is everywhere, and countless individuals interact with it throughout its life cycle. While this provides an incredible opportunity, organizations need to ensure that the quality of that data is upheld to ensure that it is fit for purpose.

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It’s always sunny at DAMA

It was a beautiful, sunny day in Philadelphia. I was fortunate enough to attend the DAMA Philadelphia inaugural event of 2016. The chapter meeting was focused on data governance and brought together leading vendors, service providers, and customers that are defining how data governance is being executed today.

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