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Email List Cleaning

Batch email verification is a fast, easy way to ensure your emails are reaching the inbox. This validation process runs without altering your existing email acquisition process, but enables email list cleaning to occur before new emails are added to your database.

How it works

User uploads a file
User uploads a file

This is a live process that kicks off in real time as the file is uploaded.

Syntax check
Syntax check

We check to see that the email address is well formed.

Check domain server
Check domain server

This is where we check to see if the domain has a mail server.

Request to send mail
Request to send mail

Now we ping the domain to see if it is accepting mail.

Emails validated
Emails validated

After confirmation that the domain is accepting mail, we validate the email.

Options for Email List Cleaning

Need validation for web forms? Get started


  • Industry-leading technology that verifies business domains, international domains and consumer domains like Yahoo!, Gmail, Hotmail and more
  • Corrections logic identifies and corrects typos and potential typo traps to keep your sender reputation intact and ensure your audience doesn’t drop out of campaigns
  • Illegitimate and disposable domain detection to protect your email list
  • Enterprise-grade solution hosted in Experian data centers and protected by Experian security standards ensures your data is always protected

Email Validation Pricing

0-9,000  $100 flat rate
9,000 - 100,000  $0.011 per email
100,000 - 250,000  $0.010 per email
250,000 - 500,000  $0.009 per email
500,000 - 1 million $0.008 per email
1 - 2 Million $0.007 per email
Need pricing for more than 2 Million records? Get a custom quote now

What our customers say

The cleansing process was easy for us – we just sent the file off to Experian Data Quality. Our biggest effort was working with our IT group to create a new process to ‘unflag’ certain bounced emails.


Dean Wynkoop Manager of data management, Cabela’s

Benefits of Email List Cleaning

  • Superior technology to identify invalid emails
  • Clear, actionable email response codes
  • Flexible implementation options wherever addresses are collected
  • Experian’s trusted secure data and privacy standards
  • Access to our email marketing and deliverability experts

Contact us