Data cleansing tools give you accurate and actionable data. Whether you connect with customers or clients by way of their mailing address, email address, or phone number, we’ll help you improve your contact data quality to ensure your messages are received.
With address cleansing, you’ll save time and money by collecting only deliverable address data. Our address verification tools validate and correct your customer records using the latest data from the U.S. Postal Service® (USPS).
Email verification means you can maintain a positive sender reputation, boost your email marketing performance, and keep your database free of invalid email addresses.
Tap into the full potential of telemarketing and mobile marketing. Our phone validation tools help you determine if you are collecting accurate phone numbers and differentiate between mobile and landline for compliance with regulations like TCPA.
Do you know what’s in your data? Our data profiling and data discovery solution allows you to quickly analyze all of your data, not just a sample. This means you can investigate and assess data content, structure, relationships, and quality faster that you thought possible. With greater insight into your data, you’ll make better business decisions.
Gain a holistic view of your customers by connecting data across all channels. By discovering intelligent links among your customer records, our data matching software finds connections between data elements and enables you to quickly remove duplicates from your database.
Your contact data should be meaningful to your business. With data standardization, you can automatically detect and eliminate formatting errors within your database. By establishing data structuring rules that are specific to your business, you can restructure your contact data to fit your organization’s unique standards.
Create more targeted, personalized experiences for customers. By appending additional information from Experian’s ConsumerViewSM database, our real-time data enrichment gives you better insight into your customers, allowing you to improve analysis, segmentation, and communication.