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Global address cleansing service

Definition:

A global address cleansing service is a service that determines the validity of international addresses and fixes invalid addresses so that they comply with specific country postal standards.

Global address cleansing is typically done on the back-end and is used to clean and standardize a contact database. Typically these services will:

  • Break down each individual address in a database and match it to country specific postal standards
  • Analyze each address for spelling errors or incorrect address values
  • Repair these errors and correct address data
  • Ensure that address data is in line with country specific postal standards

By using a global address cleansing service, companies can improve international customer relationships, reduce time and resources spent on manual address cleansing, and improve delivery time.

Related links:

Learn more about Experian Data Quality's back-end address verification.