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Experian Data Quality is positioned in Gartner’s 2016 Magic Quadrant for Data Quality Tools Report.

The report evaluates an organization’s complete suite of data quality products, strong vision, and ability to execute.

Data quality tools

We make your data fit for purpose. We make your data work for you.

Data cleansing

Data cleansing

Connect more effectively with your customers through accurate and clean data. Capture customer addresses using our real-time address validation solutions. Keep data up to date. Clean incorrect contact data in real time or in bulk capacity. We support address, email, mobile and name validation.

Data standardization

Data standardization

Prototype your data quality rules and transform your data without impacting business as usual. Restructure your contact data to fit pre-defined rules that are meaningful to you and your business.

  • Experian Pandora - Enhanced next generation performance works in seconds as opposed to days to improve and standardize data. This powerful data quality tool maximizes resources, eliminates wasteful spend and reduces costs.
Data matching

Data matching

Create an accurate single customer view that allows you to make every interaction count. Use our matching software to discover intelligent links amongst your customer records, enabling you to identify duplicates and suppress records you cannot use.

  • Data matching - Improve operational efficiency and reduce time spent manually de-duping contacts. Increase database integrity by ensuring the accuracy of your data. 
Data monitoring

Data monitoring

Accelerate data-driven projects. Deploy controls to ensure that data continues to conform to business rules. Analyze, improve and control data quality across various and infinite domains in a business-user friendly approach.

  • Experian Pandora - Get a more complete understanding of your organization’s data assets and enable better decision making.
Data enrichment

Data enrichment

Enhance your data to drive greater value. Append related attributes from external sources to gain greater understanding of your customers and improve analysis, profiling and segmentation.

  • Data enrichment - Understand and accurately target your customer segments to provide custom offers, personalized messaging and tailored experiences. 


Data profiling

Data profiling

Instantly profile all of your data (not just a sample), discover relationships and drive dependencies. Capture statistics that provide insights on data quality issues.

  • Experian Pandora - Save time and resources wasted manipulating data through more accurate, automated and streamlined business processes.



Learn more

Learn more about how Experian Data Quality can be your data quality strategic partner.

At Experian Data Quality, we provide comprehensive customer data management programs that help our clients maintain the accuracy of their customer records and reduce the errors and additional costs associated with bad customer data. 

  • Connect your customer data across all channels and systems in order to eliminate duplicate addresses and other redundancies.
  •  When you use our phone validation services and software in your contact data management arsenal, you will be able to verify your phone numbers and take the steps necessary to improve your telemarketing campaign and comply with federal regulations.
  • Good customer data management assists you in targeting your client base intelligently to increase sales and response. 

Every contact data management strategy needs validation, deduplication and enrichment tools. Experian Data Quality offers industry-leading contact data management software solutions that cleanse, standardize and enhance your customer data.

Big Data for Small Business

It’s time to get in touch with the customer base who will drive your small business’s success. Cleanse your contact lists with our online customer data validation tools. Our self-service solutions for address and email verification services are simple: upload your raw data file and get a clean contact list. Then, you can have better marketing campaigns with fewer email bounces and less returned mail. Get clean data. Reach your customers. Grow your business.

Learn more about our self-service platform


Create competitive advantage through data quality.

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